Fragrance is everywhere in skincare — even in products marketed as “gentle.” But here at Potion, we made a conscious decision to leave it out entirely. Here's why.
Fragrance Is the #1 Cause of Skin Sensitivity
It might smell nice, but fragrance (both synthetic and natural) is one of the most common skin irritants. Even if your skin seems to tolerate it now, irritation can build up over time — especially for those with eczema, rosacea, or acne-prone skin.
At Potion, we want our products to be part of your long-term ritual, not a short-term compromise. That’s why you’ll never find fragrance (or essential oils) in anything we make.
Your Skin Barrier Matters More Than a Scent
Your skin barrier is your body’s first line of defense. When it's disrupted, everything from redness to breakouts becomes more likely. We prioritize barrier-supporting ingredients — like ceramides, niacinamide, and oat extract — and leave out anything that puts your skin at risk, including fragrance.
“Fragrance-Free” vs “Unscented” — Know the Difference
There’s a big difference between fragrance-free and unscented:
-
Fragrance-Free means no added fragrance at all — synthetic or natural.
-
Unscented products may still include masking agents that cover up odors.
Potion is proudly fragrance-free. No masking. No additives. Just what your skin actually needs.
A Ritual You Can Rely On
Our goal is simple: create skincare that’s effective, gentle, and respectful of all skin types. Skincare should feel good — but not at the expense of your skin's health. Fragrance-free is just one way we live that promise.