How to Build a Skincare Routine That Actually Works

How to Build a Skincare Routine That Actually Works

With so many products and opinions out there, it’s easy to feel like skincare has to be complicated. At Potion, we believe the best routine is the one you’ll stick to — simple, consistent, and made with your skin in mind.

Here’s how to build a routine that does more with less.

Step 1: Cleanse Gently, Always

A good cleanser should remove dirt, SPF, and makeup — without stripping your skin. Look for a formula that’s sulfate-free and balanced at a skin-friendly pH.
🔹 Tip: If your skin feels tight after cleansing, it’s too harsh.

Step 2: Add Targeted Treatments (Only If You Need Them)

Serums can be powerful, but more isn’t always better. Pick one that suits your main concern — like texture, dullness, or breakouts — and give it time to work.
🔹 At Potion, we only formulate with active levels that your skin can actually use.

Step 3: Moisturize — Even If You’re Oily

Hydration supports your skin barrier, controls oil, and reduces sensitivity. Choose a lightweight, fragrance-free moisturizer that sinks in easily and layers well.

Step 4: Wear SPF Every Day

This one’s non-negotiable. Daily SPF is the single most effective way to protect your skin — even if you’re indoors or it’s cloudy.

What You Don’t Need:

❌ Ten steps
❌ A different product for each day
❌ Harsh scrubs or gimmicks

The truth? Your skin doesn’t need a full shelf — just a few well-formulated essentials.

Keep It Simple. Stay Consistent.

Potion was made for real routines — the kind that fit into your morning, not take over your bathroom counter. Thoughtfully made. Free from fragrance. Packed with what works.

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